It’s a beautiful thing when a client with an open mind invites us over to play – and we don’t mean that in a dirty way. Fern Ridge Wines walked in with the nugget of a good idea and walked out with a top-to-tail brand for their latest wine venture. We called it Haha, in Maori: savoury and luscious, and it certainly is a tasty little number. Big ups from the wine community who’ve said things like “The best total package I have seen in years” and “Instantly appealing. Best overall package on the market” and “Absolutely awesome, these really look the goods”. Frankly, it’s left us blushing with pride.
Check out another article on the Advintage Wines blog: www.advintageblog.co.nz/winenotes/haha-wines-take-them-seriously-a-star-is-born